What a dog eats at Each life stage has a powerful effect on their growth, strength and total well-being. The OPTIMUM range is developed in association with the Waltham Petcare Science Institute, a world leading authority in pet care and pet health, so you can be confident that your pets receive the best in pet nutrition. OPTIMUM products deliver balanced nutrition and flavour variety that your dog will love with a selection of wet and dry products tailored to every life stage. The OPTIMUM Dry Dog Food range has been developed with high quality protein sources to ensure excellent nutrient absorption and BIOAVAILABILITY. NATURAL DEFENCE SUPPORT The OPTIMUM range contains a blend of antioxidants which, as part of balanced nutrition, help support their natural defences. SKIN & COAT HEALTH The OPTIMUM range is enriched with a blend of zinc and omega 6. Scientific studies have shown that a blend of zinc and omega 6 delivers a healthy skin and coat. COLOSTRUM OPTIMUM Puppy contains colostrum, a high-quality source of nutrients which helps provide ideal gastrointestinal health during weaning and growth. GROWING TEETH AND BONES OPTIMUM Puppy contains a balanced level of vitamins and minerals, including calcium and phosphorus to help support the growth of healthy teeth, and strong bones. BRAIN AND VISION DEVELOPMENT OPTIMUM Puppy Dry Dog Food contains enhanced levels of DHA to help support brain and vision development. Scientific studies have found that optimised levels of DHA can assist your puppy during growth and development. HEALTHY DIGESTION The inclusion of wholegrains and beet pulp in OPTIMUM provides a natural source of fibre. This helps to control intestinal transit and maximise nutrient absorption, resulting in smaller, firmer stools.. BIOAVAILABILITY All products within the OPTIMUM Dry Dog range have been developed with high quality protein sources to ensure excellent nutrient absorption and BIOAVAILABILITY. Meaning that high levels of nutrients are absorbed by the body so that your dog can get the most out of their food and more out of life.. OPTIMUM DENTAL DEFENCE Like humans, maintaining good oral hygiene for dogs is an important factor of good health. The specifically designed OPTIMUM dental system helps to reduce plaque build-up and helps protect teeth and gums. The mechanical action of chewing the crunchy dry kibble, in combination with the active ingredient (sodium tripolyphosphate) helps promote good oral hygiene..